Holographic Projection at the Coachella Music Festival
After months of design, engineering, creative production, and rehearsals, AV Concepts delivered a 3-dimensional, life-sized holographic projection effect of Tupac Shakur to perform on stage during both weekends of the renowned Coachella music festival. AV Concepts customized a foil screen and a 30′ x 13′ projection system that descended onto the stage in mere seconds under a cover of darkness to bring the famous deceased rapper to back to life as a perceived hologram. AV Concepts utilized it’s proprietary Liquid Scenic? technology to merge multiple high-definition projection streams that delivered the life-like imagery critical to the success and impact of the performance.
The performance amazed hundreds of thousands of Coachella festival-goers, and millions of online viewers worldwide.